The Power of the ReLaunch
Case Study: Relaunch Insanity ... Product Launch Formula Who: Greg Poulos Niche: Stock Trading Product: A home-study course on stock-trading.
Greg's first product launch netted a whopping $550,000 in one week. More than Greg had done in the previous 12 months. He then used the same
formula ... again and again for a total of five times in one year to net $2 million in sales.
Successful product launch and relaunches - you bet!
Greg followed the techniques of one of the most successful marketers in the industry, Jeff Walker, creator of Product
Launch Formula. Jeff Walker has spent eight years refining his product - revealing the secrets behind the successful product launch. He has
lived and breathed product launches and their effect on the bank account. Because of his program, marketers worldwide are creating bank-busting
deposits to their merchant accounts on a continual basis.
Product launches occur daily in some niche. The majority go unnoticed, but they are building big lists and driving big sales to their bank
accounts. These successful product launches, and relaunches, are giving a turbo-boost of instant momentum into their businesses. Whether a newbie
to product launches, or a seasoned launcher - the power of the relaunch can be bank-busting.
Greg's 2nd Launch was only two months from the 1st .... and to nearly the same list! He continued the launch sequence 5 times to a grand total
of $2 million! What do we learn from Greg - don't rest on your laurels. If it worked once, it will work again, and again and again! IT IS NOT A
ONE SHOT DEAL The Benefits of the relaunch It builds your list. NOTE: Implement the "opt-in" feature for FREE content. It increases the list
size. Then follow-up ... continual communication solidifies the value of your product and your professionalism. It drives traffic to your website
which converts visitors to customers.
Educate your visitors
Give them reason to return ... and to opt-in for your special FREE reports. It sells "other products" on your website. It satisfies the
immediate need to BUY NOW when your product is SOLD OUT - at least for this launch. The use of
affiliate links will also increase sales. BEWARE: Deliver a constant message. When your launch is over, take down the website, or remove the
promotion. Your credibility is at stake. The time between launches will build ANTICPATION for then next launch! Don't reinvent the wheel - use
what works! And use it again, and again, and again!
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